Writer. Speaker. Entrepreneur.
Managing Partner at Engagency
I’m on a mission to help every company build meaningful relationships with the people who matter most — their employees and their customers.
Read the Book
Stickology is a playbook for building lasting engagement by aligning employee and customer experiences around shared purpose, belonging, and trust. With 30 side-by-side case studies of global brands, the book shows how authentic emotional connection drives loyalty, performance, and sustainable growth. It argues that true engagement comes from designing human systems as intentionally as tech infrastructure, creating a virtuous cycle where happy employees make happy customers and vice versa.
AVAILABLE NOVEMBER 2025
Read the Book
Stickology is a playbook for building lasting engagement by aligning employee and customer experiences around shared purpose, belonging, and trust. With 30 side-by-side case studies of global brands, the book shows how authentic emotional connection drives loyalty, performance, and sustainable growth. It argues that true engagement comes from designing human systems as intentionally as tech infrastructure, creating a virtuous cycle where happy employees make happy customers and vice versa.
AVAILABLE NOVEMBER 2025
Read the Book
Stickology is a playbook for building lasting engagement by aligning employee and customer experiences around shared purpose, belonging, and trust. With 30 side-by-side case studies of global brands, the book shows how authentic emotional connection drives loyalty, performance, and sustainable growth. It argues that true engagement comes from designing human systems as intentionally as tech infrastructure, creating a virtuous cycle where happy employees make happy customers and vice versa.
AVAILABLE NOVEMBER 2025
The Things Readers Take Away
The Things Readers Take Away
The Things Readers Take Away
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Emotional Intelligence
You’ll learn how to identify the emotional climate you create as a leader and how to use it to drive organizational change. The book provides a "Leadership Shadow Audit" to help you track your own emotional state and its impact on your team.
Purpose-Driven Decision-Making
The book teaches you how to move beyond a mission statement and integrate purpose into daily operational decisions. The "Purpose-Alignment Audit" provides a practical framework for analyzing how well your decisions reflect your stated values.
Community Building
You'll learn to see community as a core part of your business model, not just a bonus. The "Community Connection Inventory" helps you map your community ecosystem and identify opportunities to foster a sense of belonging among customers and employees.
Friction and Experience Design
You'll learn to distinguish between "good" friction and "bad" friction in a customer journey. The "Meaningful Friction Audit" teaches you how to find the right balance between convenience and connection, transforming transactional experiences into memorable ones.
Systematic Recognition
The book provides tools to help you move beyond periodic gestures and build a systematic recognition culture. The "Recognition Architecture Audit" helps you identify gaps in your current recognition practices and ensure all contributions are seen and valued.
Organizational Adaptation
You'll gain skills to help your organization evolve with changing markets and user needs. The "Adaptive Infrastructure Assessment" guides you in analyzing how your organization handles challenges and turns them into opportunities for meaningful evolution.
Book Reviews
“Stakeholder disengagement is a critical problem facing all organizations – be those private or public. Brand loyalty built on long-term relationships is increasing scarce in a digital, AI-fueled world. Stickology offers practical, case-based models on how brands successfully align values, culture, and strategy to engage employees and customers in lasting, meaningful ways. I highly recommend this book to anyone tasked with stewarding a brand and the people who deliver on that promise.”
TR
Tom Reno
Chief Operating and Financial Officer, New York Public Radio
“Stickology offers a smart, balanced look at what truly drives lasting engagement—from both the employee and customer perspective. I especially appreciated the contrasting case studies and the reminder that there’s no single ‘right’ approach—just the importance of being intentional and transparent. As we always said, the customer experience will never exceed the employee experience—and this book brings that truth to life.”
RL
Rob Lauber
Former Chief Learning Officer, McDonald’s
“I thoroughly enjoyed Stickology and couldn’t agree more that engagement is a hard skill, not a soft skill. It’s a vital, measurable driver of performance, and a critical factor in building not just a high-functioning workforce, but a loyal, enthusiastic, and enduring client base.”
JD
Jared DiPalma
Chief Operating and Financial Officer, New York Public Radio
“Stickology is a blueprint for CEOs, CCOs, and anyone in leadership or management to crack the code of organizational performance. Baer has uncovered the core barriers to engagement and linked customer and employee behavior to a successful outcome. Truly a must read and incredibly relevant to the times we live in.”
GG
Gary F. Grates
Globally Recognized Authority on Organizational Communications and Change Management
“Stakeholder disengagement is a critical problem facing all organizations – be those private or public. Brand loyalty built on long-term relationships is increasing scarce in a digital, AI-fueled world. Stickology offers practical, case-based models on how brands successfully align values, culture, and strategy to engage employees and customers in lasting, meaningful ways. I highly recommend this book to anyone tasked with stewarding a brand and the people who deliver on that promise.”
TR
Tom Reno
Chief Operating and Financial Officer, New York Public Radio
“Stickology offers a smart, balanced look at what truly drives lasting engagement—from both the employee and customer perspective. I especially appreciated the contrasting case studies and the reminder that there’s no single ‘right’ approach—just the importance of being intentional and transparent. As we always said, the customer experience will never exceed the employee experience—and this book brings that truth to life.”
RL
Rob Lauber
Former Chief Learning Officer, McDonald’s
“I thoroughly enjoyed Stickology and couldn’t agree more that engagement is a hard skill, not a soft skill. It’s a vital, measurable driver of performance, and a critical factor in building not just a high-functioning workforce, but a loyal, enthusiastic, and enduring client base.”
JD
Jared DiPalma
Chief Operating and Financial Officer, New York Public Radio
“Stickology is a blueprint for CEOs, CCOs, and anyone in leadership or management to crack the code of organizational performance. Baer has uncovered the core barriers to engagement and linked customer and employee behavior to a successful outcome. Truly a must read and incredibly relevant to the times we live in.”
GG
Gary F. Grates
Globally Recognized Authority on Organizational Communications and Change Management
Transformative Talks for
Innovative Leaders
Transformative Talks for Innovative Leaders
Keynote Topics
Stop The Quiet
Quitting: Building a
Human-First Culture
Stop The Quiet
Quitting: Building a Human-First Culture
Stop The Quiet Quitting: Building a Human-First Culture
Stop The Quiet Quitting: Building a Human-First Culture
This keynote is for leaders who are grappling with quiet quitting. It reveals why putting people first is the secret to high performance. I explore why technology, while meant to connect us, is leaving us more isolated than ever before. Using real-world examples, this talk demonstrates how to build "human infrastructure" that systematically generates engagement by aligning values, leadership, and recognition. Leaders walk away with a clear understanding of how to transform their culture into an integrated operational system that creates loyal employees who are genuinely committed to their mission.
How to Design and
Scale Your Company’s
Innovation Program
How to Design and
Scale Your Company’s
Innovation Program
How to Design and Scale Your Company’s Innovation Program
How to Design and Scale Your Company’s Innovation Program
This keynote is for leaders eager to build an innovation-driven culture and want to understand the difference between ad-hoc creative initiatives and a systematic program. It explores the common pitfalls of innovation efforts provides a blueprint for designing an "innovation engine" that aligns strategy, resources, and talent to create a continuous pipeline of breakthrough ideas. Attendees walk away with a clear framework for building a sustainable innovation program that turns experimentation into a predictable and powerful source of growth.
This keynote is for leaders eager to build an innovation-driven culture and want to understand the difference between ad-hoc creative initiatives and a systematic program. It explores the common pitfalls of innovation efforts provides a blueprint for designing an "innovation engine" that aligns strategy, resources, and talent to create a continuous pipeline of breakthrough ideas. Attendees walk away with a clear framework for building a sustainable innovation program that turns experimentation into a predictable and powerful source of growth.
This keynote is for leaders eager to build an innovation-driven culture and want to understand the difference between ad-hoc creative initiatives and a systematic program. It explores the common pitfalls of innovation efforts provides a blueprint for designing an "innovation engine" that aligns strategy, resources, and talent to create a continuous pipeline of breakthrough ideas. Attendees walk away with a clear framework for building a sustainable innovation program that turns experimentation into a predictable and powerful source of growth.
The Future of
Education is Immersive
The Future of Education is Immersive
The Future of Education is Immersive
This keynote is for leaders in education and training who want to leverage cutting-edge technology to create more effective and engaging learning experiences. It explores the limitations of traditional, passive learning models and the growing demand for hands-on, contextualized skill-building. Drawing on several examples of virtual reality (VR), augmented reality (AR), and games / simulations, I demonstrate how immersive learning creates a powerful bridge between theory and practice. Attendees walk away with a clear understanding of how accelerate skill acquisition and application.
This keynote is for leaders in education and training who want to leverage cutting-edge technology to create more effective and engaging learning experiences. It explores the limitations of traditional, passive learning models and the growing demand for hands-on, contextualized skill-building. Drawing on several examples of virtual reality (VR), augmented reality (AR), and games / simulations, I demonstrate how immersive learning creates a powerful bridge between theory and practice. Attendees walk away with a clear understanding of how accelerate skill acquisition and application.
This keynote is for leaders in education and training who want to leverage cutting-edge technology to create more effective and engaging learning experiences. It explores the limitations of traditional, passive learning models and the growing demand for hands-on, contextualized skill-building. Drawing on several examples of virtual reality (VR), augmented reality (AR), and games / simulations, I demonstrate how immersive learning creates a powerful bridge between theory and practice. Attendees walk away with a clear understanding of how accelerate skill acquisition and application.
Speaker Request Form
About Stephen Baer
Hi, I'm Stephen Baer. For the last 30 years, my career has been dedicated to one simple question: What inspires people to connect, learn, and stick around? As an author, speaker, and entrepreneur, I've made it my mission to help companies build meaningful relationships with the people who matter most—their customers and their teams.
I'm the Co-Founder and Managing Partner of Engagency, a team of behavioral experts who help businesses create loyalty from the inside out. Before launching Engagency, I co-founded and led The Game Agency, where we used the power of play to solve complex business problems.
From my early days in sales and marketing at General Electric and Atari to my work as an author of both business and children's books, my focus has always been on finding the human truth behind the technology.
I earned my BA from Oberlin College and my MBA from Columbia University, but my most important education comes from being a husband and father of three.
